Freelance profile

Fraser Cameron McKay

I have more than 16 years experience in journalism, writing news stories and features, managing websites, subbing and designing pages, managing staff, liaising with other departments - including advertising, printing and art room - and offering media advice and writing press releases for a number of clients. I also have broadcast experience, having worked for ITN's General Elections department since 1997.

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Contact details:

Street: 46 Park Lane
Town: Wymondham
Postcode: NR18 9BG
Region/nation: East Anglia
Country: United Kingdom
Mobile: 07786 374101

Skills:

See suggested rates:

Subeditor or editorRates: Sub-editing
Feature writerRates: Print media
ProofreaderRates: Sub-editing
Web developerRates: Online/editing
ReporterRates: Reporter
Public RelationsRates: PR
from the Freelance Fees Guide.

Subjects:

  • Music
  • Film and theatre
  • History
  • Arts/entertainment
  • Aviation
  • Military and defence
  • Politics

Major clients:

  • ITN
  • Norwich Arts Centre
  • Sprowston High School
  • Fourth Millennium Systems
  • Diss Express

Profile last updated: 2009-12-10 14:57:22


Extra information:

In my most recent position as Deputy Editor at the Diss Express, I wrote news stories and features and was responsible for managing the paper’s website, subbing all the newspaper’s news pages, managing staff and freelance writers, as well as reporting to the editor and liaising with other departments - including advertising, printing and the art room - on a daily basis.  My writing skills will prove invaluable when issuing publications in high-quality, plain English, while my design, sub editing and meticulous proof reading skills will ensure accuracy to the highest level.   Over the years, I have built up a substantial contacts book which has involved networking with MPs, councils, businesses and the media including Norfolk Constabulary’s Communications and Public Affairs Department, Anglia Television and local radio stations. As a result, I am well versed at communicating with people from all walks of life and turning my hand to all manner of assignments. While at the Cambridge Evening News I helped initiate an intranet system and at the Diss Express I oversaw the launch of the paper’s website. At the latter I was responsible for updating the website on a daily basis by generating new content including stories, photographs and video. During my time in the communications, I have witnessed many changes in media technology including the newspaper industry’s move from Apple Macs to PCs and the introduction of content management systems.  The most recent development was the introduction of video to complement the Diss Express’ text content and increase traffic to the title’s website. Having taken photographs to accompany stories for most of my previous papers, I adapted to video with relative ease.  As well as filming news-based videos, I also initiated a new section covering music, which included videos of bands to make sure the website offered a further attraction for its audience and promote the Diss Express brand. To achieve this, I forged external relations with other media including the BBC which led to the paper appearing on Look East and the BBC Radio 1 and Norfolk websites.  I also co-ordinated, sourced photographs and copy for a number of supplements and created and initiated popular campaign ideas and organised competitions. These have all resulted in favourable comments from my management, readers, advertisers and authorities. As deputy editor, I ensured the smooth running of the Diss Express, it’s sister title Attleborough Monthly and website whenever my editors have been absent for long periods of time. Working under pressure to tight deadlines is something I am well acquainted with, having worked on national and international stories for both daily and weekly newspapers and websites. Since qualifying as a journalist, I have continued to develop my skills by undertaking numerous voluntary courses. Another of my responsibilities as deputy editor has been training new reporters and giving them guidance and honing their skills to help them pass their NCTJ examinations. In addition to my newspaper work, I have broadcast experience, having covered the Norwich South seat at the last three General Elections for ITN. On all these occasions, due to my forward planning and organisational abilities, I have ensured the company has received the final results before rival media. Since being made redundant I have been working on a voluntary basis at Norwich Arts Centre and have also been providing media advice to Norwich North MP Chloe Smith and Sprowston High School. I have given them all guidance about how to get the best amount of coverage online and in print as well as writing press releases. 

Photographs

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Fraser McKay © Fraser Cameron McKay Fraser McKay
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